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Creative Content Marketing Services

Engage your audience with creative content —

Written with your target audience in mind

Landing page specific copy

Adaptable writers that mirror your voice

Measurable, data-driven pieces

A range of available formats

Fully optimised content strategy

Content is Everything

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Creative content is not simply a monthly blog, as there are so many different styles of creating content. It is good to be flexible and approach each style to create content that ultimately works for your business.

Trends in digital marketing are continually developing and working with these trends to enhance your website, can provide fantastic results.

Working within the industry, we are continually trying new things. We know what works for your business and can help to create engaging content marketing.

Strategy & Planning

Content is incredibly important, however, what is more, important is the relevance to your consumers. Creating a content marketing strategy allows us to effectively target your market demographic.

We do this by creating buyer personas that represent your consumer. This allows us to then create tailored content to the specific needs of your audience. The other method we use is creating a content calendar. This details everything that we do and when we do it. Allowing you to fully access all of the work that we are doing for your business.

Audit & Analysis

When we first begin with your business, we conduct a brief content audit. This allows us to examine what is working for your site, what is detrimental and importantly what it is missing. This is a smaller element of the SEO audit.

Using analytics software, we are able to determine which pages need urgent attention, and how they can benefit from fresh content. Analysing the success of previous content is a big indicator here, allowing insight into how your audience interacts with your business and industry.

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Development

The analysis is important to show and understand the success of your marketing campaigns. However, the next stage with the analysis is to use the data provided, to help improve the future of your campaign.

Throughout any digital marketing, it is important to consider and focus on developing future campaigns. An example of this is the use of split testing. This is the method whereby you can run two or more versions of a campaign against one another to try and better the results. A/B Testing is a crucial part of your marketing and future success as it helps develop and improve campaigns for the future.

Creative

After the services you sell, content is arguably the most important part of your online presence. Content covers everything, not only on your website, but also across your social media platforms, all online and offline collateral and other external sites.

In order to do your business justice, it is important to generate creative and fresh content that truly represents your business. We believe that maximum effort should be put into all content, as this is most often the first impression that visitors get when they come into contact with your brand.

Is your website underperforming?

We are a dedicated and hard working team that has your best interest at heart.

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We offer a free, no-obligation consultation to businesses just like you, looking to grow their business through digital marketing.
Book your appointment today, call 01522 437333